The Protected Designation of Origin Jerte Cherry Regulatory Board ends the 2022 season with 4,250,000 kilos of certified Jerte picota cherries. These correspond to the four recognised varieties: Pico Limón Negro, Pico Negro, Pico Colorado and Ambrunés. The latter is the most highly prized as it is the one that ripens the longest on the tree in the sun, making it the sweetest. The president of the Regulatory Body, Clara Prieto, added that they were “4,250,000 kilos of excellent quality”. “This season has had fewer kilos than expected in other years, due to late flowering as a consequence of irregular weather conditions”, she explained.
The aim of the PDO Jerte Cherry Regulatory Body for this year is that “consumers know how to distinguish between authentic Jerte picota cherries and cherries without a stalk, which are marketed as picota cherries”. To this end, consumers are encouraged to look for “the PDO quality seal of Spain and Europe, which appears on the back label”, Prieto concluded.